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Journalism in a changing world

Separation of advertising and journalism

By Andrew Grant-Adamson • Jun 14th, 2007 • Category: Journalism, advertising

It is fairly obvious when you think about it but Dan Gillmor at the New Media Age Forum summed up the problem of online MSM advertising neatly. He said: "Advertising is being systematically separated from journalism because there are companies that do advertising better than journalism companies. I don’t know how to solve that problem. I do know that people need good information." (Via Strange Attractor)

Andrew Grant-Adamson is Andrew Grant-Adamson is a journalist who now teaches a new generation of writers, subs and editors at the University of Westminster.
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3 Responses »

  1. How about this statement from a national newspaper executive: localisation is one of the keys to future media success and the regional press is perfectly placed to exploit it. Rhidian Wynn Davies, … Separation of advertising and journalism It is fairly obvious when you think about it but Dan Gillmor at the New Media Age Forum summed up the problem of online MSM advertising neatly. He said: “Advertising is being systematically separat…

  2. Sorry to be picky, but that would be the New Media Knowledge Forum…

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